PyP – The “Checklist”
In this video, you’ll discover the main criteria to use when evaluating a method (whether it’s a course, a tool, a tip, …) so you can decide if it’s something you want to use or not.
At the end you’ll have 5 questions you can (and probably should) ask yourself every time you make a decision (whether or not to use/buy something)
Any questions, comments, concerns, please leave them in the comment field below.
Here are the 5 questions
- “is it easy to figure out a TOM by continuously TESTING?” (<- are you in control?)
- “is there enough volume in the market so I can do a PO1?”
- “what’s the KISS approach to doing #1?” (aka: “what does the ‘no-persuasion’-way look like?”)
- “Is this something where I know what to do next?”
- “Is this building up ‘success’ (knowledge, insights, experience, signups, $)?”
PS: And I’ll throw in one marketing lesson for free:
if your immediate question is: “but Veit, this video is 20mins long, I can’t focus that long” … then (IMO) this online marketing thing is not for you.
The whole approach & philosophy I’m sharing in this course is about F.O.C.U.S. (follow one course until successful) – simply because it’s the scientifically PROVEN way of ‘calming down’ your brain, and stopping yourself from jumping from one thing to another.
The ‘marketing-lesson’ in this?
Create content that attracts a certain person, and ‘rejects’ (without being negative) those who are not a good fit.
In this case: those who are willing to sit down, and make an effort to understand the fundamentals & the reasons why they may not have succeeded in the past (and what it takes to succeed) are a great fit.
Those who’d rather go for the quick kill … I’d be wasting their time, and they’d be bored to tears by my videos & approach. So, might as well ‘reject’ them up-front by putting an unreasonably long video in front of them;-)